Want to SCALE your business? Go here: https://acquisition.com
Want to START a business? Go here: https://skool.com/games
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: “Gym Launch” does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of https://Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money – not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
*FULL DISCLOSURE*
I make content to make money – just – on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.
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Great breakdown of A/B testing methodology – thanks!
Most pages dont need more ideas, they need less noise. I learned that the hard way, and the landing page builder in Resplst Marketing makes it pretty easy to simplify fast, solid tip Alex hope it helps someone.
I'll try it and update you all.
A virtual guarantee 😂 thats where we’re at these days. Love his content just thought this was funny
best way to write a pitch
I thought this was an ad, until it worked for me
This is sad, guessing it's because we're so overloaded with info that it has to be that simple & easy to read.
Thats deep
Hormozi, ohh damn 🤗🤗🤗
W (200th comment)
Thanks King Alex! Just tried this and will share my results. Happy High Conversions to EVERYONE 🎉
Haha a sad take on our low IQ society that somehow has hadron colliders, small nuclear fusion reactors and super computers the size of a hash brown.
Get straight to the point, and watch those rates soar. It's all about that concise, punchy delivery. Time to declutter and skyrocket those engagement numbers!
Yash, KGF 2 🤣🤣😂
What does 3rd grade mean?
Keep it up
Just wondering what your book was so easy to read? Now I know.
This is why Trump is so successful.
Instructions unclear. My third grader own 51% of my agency
Yea you. Red to make things easy enough to understand that you can explain it to a third grader. Or detailed enough if you had to come back to it in a year you would know what you’re talking about
This is actually why MrBeast videos are so successfu.
Man. What a shame that this is true
I virtually guarantee… why virtual
dumb it down
gem
Below 3rd grade… so 2nd grade reading level.