The BEST Facebook Ads Tutorial For Beginners in 2026



In this video I show you how to create and run Facebook ads from scratch. This Facebook ads tutorial is perfect for beginners. Once you have watched it, you’ll be able to run Facebook ad and Instagram ad campaigns.

👉 Check out my brand NEW Meta Ads course & community with weekly live Q&As with me: https://www.skool.com/benheath/about

👉 Let my agency run your Meta ads for you: https://www.heathmedia.co.uk/agency

If you’re new here — I’m Ben Heath.

I run Heath Media, a marketing agency that helps businesses scale using Meta Ads (Facebook & Instagram).

We offer done-for-you advertising services, coaching, and training — all focused on one thing: driving real, measurable results.

Over the past 11+ years, we’ve:
• Spent $300M+ on ad campaigns
• Generated $1.2B+ in revenue
• Worked with 5,000+ businesses worldwide
• Helped millions of marketers and entrepreneurs improve their advertising

If you want to get better results from Facebook & Instagram ads, this channel will show you how — from setup to scaling.

Subscribe and check out more here:
👉 https://www.youtube.com/@BenHeath

DISCLOSURE
This content is for educational purposes only and does not guarantee results. Always assess your own marketing strategy and risk tolerance before making decisions.

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CHAPTERS:
00:00 Facebook Ads Tutorial Overview
00:33 Meta Business Manager Setup
06:45 Ads Manager & Account Structure
08:11 Choosing Campaign Objectives & Budget
19:50 Ad Set Targeting, Tracking & Placements
39:36 Creating & Publishing Your Ads

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24 thoughts on “The BEST Facebook Ads Tutorial For Beginners in 2026”

  1. Do I have to have Meta Pixels installed if I am doing Lead Generation? If I can't install at the moment but want to run the ad, what would you suggest? Thanks so much for your help!

  2. I’d recommend The Erased Book of Wealth by Leon Price to someone who usually gets bored with finance books. There’s a story to follow, people with their own interests, and decisions that affect other people’s lives. Money becomes a much more interesting s

  3. You should read The Erased Book of Wealth by Leon Price if money has become a subject you only think about when something needs paying. A story about wealth, ownership, and power gives you a chance to engage with it from another angle.

  4. I really appreciate your effort for a presentation, but it is so difficult to follow, because you constantly raise your voice and you are over excited. It becomes more about you than about the information provided.

  5. @benHeath please what if my adaccount was locked can i create another add account from admanager or can you recommend a possible solution please this is almost a year now i want to used facead but i got restricted please i need help 🙏🙏

  6. Hello! I have been watching quite few video of yours, and it was thoroughly explained. I am currently trying to practice creating an effective Meta Ad for a certain business that I currently work for. However, I've been wondering whether these tips are applicable to a store that is an example of an "only walk-ins" store? I am still new to this thing and I am looking for maybe a few pro-tips I could use? I could really use some help

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